Super Cost
Love this question … What would you do with $3 million? That’s the cost of one Super Bowl ad.
Not that we don’t all love Super Bowl ads (what else is there to talk about on Monday morning?). But one wonders what that fleeting 30-seconds might have bought. How much viral marketing could you have done? What about great media relations? Or how about something just a tad more targeted?
And then there’s the bigger social questions I’ll just add another thought for an extra serving of guilt. Did you know $3 million can also buy HIV vaccine for a year for 5,000 really sick people in Africa? Just sayin’.
Enjoy the Bowl.
Not that we don’t all love Super Bowl ads (what else is there to talk about on Monday morning?). But one wonders what that fleeting 30-seconds might have bought. How much viral marketing could you have done? What about great media relations? Or how about something just a tad more targeted?
And then there’s the bigger social questions I’ll just add another thought for an extra serving of guilt. Did you know $3 million can also buy HIV vaccine for a year for 5,000 really sick people in Africa? Just sayin’.
Enjoy the Bowl.
