Where's Mikey Now?
Because we know you stay up late, wondering the fate of Mikey, the kid who eventually downed a bowl of cereal and Bob's Big Boy's "Big Boy" (which always seemed creepy), here's a link to cure your insomnia. It's the "Whatever happened to?" of advertising.
Of course there are still some unanswered questions, such as "What about the bedspread king?" Darn, pass the Ambien.