Power of Positive Buzz
Here's something we probably all knew already...word of mouth trumps all forms of advertising for the "trust factor." That's nothing new. However, take a look at media such as Web sites, permission-based emails and consumer opinions posted on line. All of these rate higher for consumer confidence than traditional newspapers, tv or radio. That's a bit surprising.
Seems that if you want someone to believe in your product or service, get someone else to talk about you or post something online. A little "positive buzz" will obviously go a long way.
