History Lesson for Marcom
Canada's biggest phone company has apologized after a punk-rock reference to the Holocaust appeared on billboard advertisements for its cell phones.
The ads for Bell Canada's Solo discount service showed a young woman in punk rock attire, with a button that reads "Belsen was a gas" -- a song by the Sex Pistols.
Solo says the button was too small to be seen when proofing the billboard, which really is understandable to me (this one's a marcom nightmare). Lesson for us all. Yikes.