MarCom Maven

Now I’m confused. Wouldn’t you think that car companies want to come out with something completely different when introducing a new hybrid? Yet, this shot (courtesy of Brendy Priddy) of the new Honda hybrid shows a car exactly like the Prius.

I’ve waxed prolific before on how much I love my “Pri.” Yet, the one thing I wish they would have improved on is the look. It looks like a big old bathtub to me. And now Honda has created a bathtub of its own.

Seems to me if I could design the coolest hybrid to hit town, I’d make it like one of those British sports cars from the 1960s. You know, the kind Austin Powers used to drive – but without the requirement of bad teeth for the driver.

Posted by Susan C. Solomon at 03:04 AM | Permalink | Comments (0) | TrackBacks (0)

I am what you call a nervous flyer. Mind you, I’ve flown all over the world in some very dilapidated jets. I’ve had engines blow out, landing gear not deploy and something that was described as “a hydraulic problem.”

So, you can see why I’m always nervous when that big overblown aluminum can takes off.

A news story today makes me even jittery. It seems US Airways is pressuring pilots to use less fuel.

Huh? Since when is a full tank merely a suggestion? And what’s the matter with having a bit left over when you land? Can’t it be used for another flight?

Honestly, air travel is such a horrendous affair. Now, do they have to scare us with the thought of running out of gas?  I pity the airline marketers. When they say “there’s something special in the air,” I think they’re now talking about a plane that just might make it to its destination.

Posted by Susan C. Solomon at 04:30 AM | Permalink | Comments (0) | TrackBacks (0)

In our family, we have good birthdays and “Eeyore birthdays.” In exactly two hours, it will be my birthday … and I can feel an Eeyore coming on.

These are not so good. With this birthday I feel a sense of having not accomplished what I should have in the previous year. I came sooo close to publishing my book, but now there is utter silence from my agent (cue the crickets). Other proposals seem to have been shelved as well. Drat.

OK, not to make this an entire pity party, I will try my best to put my b-day ‘tude on and get through the day. Besides, Cirque du Soleil just sent me a “Happy Birthday” email. Who could ask for much more?

Posted by Susan C. Solomon at 05:54 AM | Permalink | Comments (0) | TrackBacks (0)

So what do you think of the re-branded Wal-Mart logo? Or is that just Walmart? The sunny thingy is kind of, well, bright. 

But help me stop reading it as Walm-art. I'm just not sure what kind of art that is.

Posted by Susan C. Solomon at 05:01 AM | Permalink | Comments (0) | TrackBacks (0)

Japan Smart has a very cute site inviting visitors to design their own Smart Cars (in very cute ways). Then you can drive the thing for a lot less cash than any car I know. Have fun with the game and think of all the energy you’ll save sitting in your chair while you do it.

Posted by Susan C. Solomon at 06:51 AM | Permalink | Comments (0) | TrackBacks (0)